NEWS

DREADY X GB WEARABLE ART CUSTOMS - Dready Original

DREADY X GB WEARABLE ART CUSTOMS

GB Wearable Art are two brothers from Plymouth with a love for painting, who have been creating custom kicks since 2018.In that time Nick and Rob have worked with people like Mark Wahlberg, Zachary Levi, Tom Segura, Keith Lemon and many more. All their work is hand painted and no project is too big or to small to show off their passion and determination.

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DREADY X JOHNNY HOXTON - Dready Original

DREADY X JOHNNY HOXTON

Inspired by his father (a master craftsman with 30 year’s experience in Hatton Garden), Johnny Hoxton became obsessed with the aesthetics of both street culture and luxury product. He has made jewellery for the likes of Goldie, Cara Delevigne, Nike, Sweet Toof and Ben Eine amongst others.

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DREADY + QRAVERS ONE LOVE ❤💛💚 - Dready Original

DREADY + QRAVERS ONE LOVE ❤💛💚

Dready started spreading their message of Peace, Love & Unity in 1983 and grew to become a huge part of 90's UK streetwear culture. They continue to spread that message today, a message shared by Qravers and the driving force behind this limited run, collab capsule: ONE LOVE

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Dready x Jungle Cakes - Dready Original

Dready x Jungle Cakes

Jungle Cakes have teamed up with Dready to create a limited edition collab tee! Since starting in 1983 by  Mr Robert Sidlauskus (also known as 'Dready'). The Dready brand has played a huge part in street culture & fashion for Jungle Cakes' owner, Deekline.

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Dready x Vice - Dready Original

Dready x Vice

Dready was as ubiquitous as the bowl cut in British schools during the 1990s. He could be found emblazoned on bombers, record bags, and hoodies, doodled in the margins of exercise books and scratched into toilet cubicle doors. With a joint permanently dangling out of his mouth, the brand was about as rebellious as it got when you were 13. Owning a Dready piece meant you'd probably told your parents to fuck off at some point, and had maybe once got off with a girl: two of the most formative moments of adolescence.

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Dready x Urban Vault - Dready Original

Dready x Urban Vault

After undergoing a creative refresh, the cult 90s clothing brand Dready is back with a re-launch of its products, with the help of Florence + the Machine’s Rob Ackroyd as creative director. The label first found popularity with customers in the 80s and early 90s but the brand will now be returning with a new line of t-shirts made in the UK.Creative director Ackroyd says: “To me, Dready represents a time and place in Britain where popular culture wasn’t so homogenised.” He continues: “I wanted to re-inspire some of that spark into the Dready brand, retrace its roots and return it to the very sensibilities that impacted on me back in the day.”

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Dready x The Hundreds - Dready Original

Dready x The Hundreds

Dready Brand Fall 2015 – One of the few brands to nail music and fashion in the ’90s was Dready from the United Kingdom. This little brand from London took Rasta culture and gave it an edgy twist, and Dready is now officially back. The brand has released their second delivery Fall for 2015 and has tapped renowned London music artist DJ Oneman to model the recent drop. Look for the series of graphic T-shirts to be available now at select stores, as well as online.

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DREADY X WEEKEND OFFENDER COLLAB - Dready Original

DREADY X WEEKEND OFFENDER COLLAB

"I saw huge potential in this brand and In the 90s I made it a household name by distributing it through the uk France & Italy. I wish them great things for the future"

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DREADY X ROSS HELL COLLAB - Dready Original

DREADY X ROSS HELL COLLAB

https://instagram.com/ross_hell?igshid=YmMyMTA2M2Y=

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DREADY RETURNS WITH LOOKBOOK FEATURING DJ ONEMAN - Dready Original

DREADY RETURNS WITH LOOKBOOK FEATURING DJ ONEMAN

The Dready brand saw a steep incline in 1981, enjoying success at music festivals before launching the showcasing at their first trade shows both in London and Europe. Dready soon reached global heights in terms of distribution and fast became the urban ‘Mickey Mouse’ of the 90sDready was the creation of a young Birmingham-based Rastafarian named Robert Sidlauskas who in the late 70’s and early 80’s used the power of his pencil (and biro) to convey his beliefs and ideals. Robert went on to create original and unique illustrations in the thousands, including his ubiquitous Dready character as well as a previously unseen crew; Barley Corn, Guru and Natty Dread, and his love interest Jellybean.

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Dready x Jamaica Skate Culture Foundation Partnership - Dready Original

Dready x Jamaica Skate Culture Foundation Partnership

We are pleased to announce our official partnership agreement with Rémy Walter founder of Paris Skate Culture and Jamaica Skate Culture Foundation Jamaica Skate Culture Foundation aims to develop Action sports, SK8, BMX & SURF and to build more skateparks in JA.

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